Some of the many companies that specialize in working with indie developers include:Ĭompanies like Limited Run Games and iam8bit specialize in releasing physical copies and collector’s editions of select games. In other words, if an aspect of game development has anything to do with the business side of things, the publisher will likely handle it, freeing you and your team to focus on your game.

PublishersĪ game publisher finances a video game’s development, handles its marketing and release, and expects some return or revenue share on their investment. They all will factor into your pitch's overall quality, so they deserve careful consideration.

To create a good pitch, a developer needs to know the answers to these questions. Can you realize your game's intended level of quality?.What are your team's strengths and weaknesses?.What will make funding sources pay attention to your game?.Do you know what makes your game unique?.

Do you have a clear vision for your game?.

Devolver Digital primarily works with indie developers, for example.īefore you pitch your game, you need to be able to answer these questions: Some may prioritize games of a particular genre, while others focus on team size. Make sure you evaluate their revenue split and how much control they want, as these can be contentious or even deal-breakers for many developers.Ĭertain funding sources are better suited for specific projects. Is funding at the top of your list? Promotion and marketing? Put together a list of potential funding sources to see what services they offer. To target your preferred funding source, you'll first need to identify what you want from them. If you’re seeking investment money, the first step is to create an impactful pitch worthy of showing to a funding source. Successful companies can make this seem like a matter of course, but for indie developers, just getting started, it's a journey of a thousand steps. Creating a good game requires a good idea, a professional development team that can fully realize its potential, and some amount of funding to see the project to completion.

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